XBox 360: Halo Wars
In 2009 the Halo franchise moved away from its shoot ‘em up format into a challenge of army tactics. Posing the question ‘Have you got what it takes to win a war?’ a simple mailer was dispatched to prepare game store managers for the imminent launch of Halo Wars. Designed to test their strategic skills, with a retro 'Letraset diarama' appeal, they were sent a set of combat stickers, an action battle scene and some steely words of encouragement. The mission was well and truly accomplished.
